Sometimes things go a bit pear-shaped and you need a helping hand to manage the message. Payper’s team is experienced in managing crisis comms situations – both externally with media and internally with your stakeholders.
Call Lewis anytime (24 hours) on +64 027 451 8090
Sometimes, things just go wrong. Crisis communication is one of the core parts of public relations. When something unexpected happens – a product recall, a public complaint, or a sensitive issue gaining traction online – you need a clear plan and fast action. We work with businesses across New Zealand to prepare crisis strategies in advance and to manage them in real time. That means drafting holding statements, briefing spokespeople, managing media calls, and monitoring social platforms. The goal of PR in a crisis isn’t to hide problems, but to communicate honestly and protect your long‑term reputation. Handled well, a crisis can actually build credibility and show leadership.
We all make mistakes and if there's a mistake or error been made, we’ll absolutely help you front‑foot it – own it, fix it, and communicate clearly. Or, if we think the best strategy is to lay low, we'll help you with that. We won’t help cover up illegal or harmful behaviour, or anything that goes against our values as a business and individuals.
No. No one can guarantee that. What Payper does is manage risk by staying proactive, shaping narratives, and making sure your voice is heard if something negative does break. Editors and journalists in New Zealand make their own calls on what gets published, and it’s not realistic – or ethical – to claim we can block stories. Good public relations is about anticipating issues, preparing clear responses, and protecting your brand’s reputation over time. Our role is to guide you through the media landscape, provide context and strategy, and help you handle situations with transparency. Think of it as smart risk management, not absolute control.
Yes. Same‑day support and after‑hours availability for urgent issues. Retainer or standby options available. Call Lewis anytime (24 hours) on +64 027 451 8090.
We have extensive experience in crisis comms, but the nature of it is that we often can't talk about individual case studies publicly. Give us a call!
Always. We align comms with legal strategy, regulators, and governance so decisions are defensible and timely.
Call us. Stop posting, secure the facts, appoint a decision‑maker, and keep a timestamped timeline of actions. Call Lewis anytime (24 hours) on +64 027 451 8090.